Discover the Science of Removing Lower Abdominal and Belly Fat:

New 7 Day Sequence Proven To Quickly "Target" Stubborn Abdominal and Lower Belly Fat

By Shaun & Karen Hadsall

Shaun Hadsall

Did you know that if you perform 30, 40, even 50 minutes of slow and steady cardio day after day that, over time, it can actually make you GAIN fat around your belly, your thighs, and your legs?

It may sound hard to believe, but studies are now proving people who perform long bouts of chronic cardio suffer from decreased thyroid function[1], release more of the stress hormone cortisol[2], and increase their appetite[3] - all at the same exact time.

In fact, research shows people eat at least 100 MORE calories than they burn off after performing cardio.

Now here’s the REAL scary part.

Did you know that chronic cardio and jogging could even damage your heart[4]?

Sounds crazy, but your heart is a muscle and when it’s overworked with old-school cardio it can do more harm than good.

Did you also know there is a quicker, more effective and proven method you can use instead so you never HAVE to suffer through another long and boring cardio workout ever again?

It’s not interval training, it’s not spinning, and it’s not some "insanity" workout that puts all kinds of stress on your joints and takes you 45 minutes.

In fact, you can use the science based exercise protocol below to force your body to release the fat-burning hormones that legitimately, “target” lower belly and abdomen fat in as little as 12 measly minutes.

All you have to do is follow the simple protocol below to ensure that EVERY time you exercise you’re avoiding all the negative side effects from above.

This isn’t another hyped up exercise gadget or gimmick. It doesn’t require any fancy equipment. And it works for everyone. Regardless of your age, your gender, or your current condition, you can visually “see” your belly get significantly FLATTER in as little as 7 short days using this approach.

My name is Shaun Hadsall, I’m 43 years old, and I’m known across the globe as the “Stubborn Fat Expert”. My 54 year old wife, Karen, and I have spent the last 15+ years our lives MASTERING the science of helping people from all walks of life burn off their most stubborn abdominal and belly fat.

We put together this timely new article for you because we’re so passionate about helping people, who are just like us, learn the REAL truth about fat loss as we age and get older.

Believe it or not, it’s NOT hard or complicated. In fact, it’s unusually easy once you understand that fat-loss is all about one word.


But we do have to warn you and be completely transparent about this approach. What you’re about to read below will NOT be the same advice you get from your local personal trainer or exercise guru.

That’s because the entire weight loss industry has programmed everybody into thinking that they need to stay in the “target heart rate” zone and track how many calories they burn DURING their workouts.

This is a LIE. Target heart rate cardio has its place and may work initially, but it only takes a few short weeks before your body adapts and it loses its effectiveness.

The 12 minute sequence below reveals EXACTLY how you can FORCE your body to release the hormones that “burn off” stubborn fat... and it will only take you 7 short days to reprogram your metabolism to go get fat FIRST every time you exercise to quickly burn off belly flab – WITHOUT using long, boring cardio workouts or expensive supplements.

Below, you’ll find the exact 12 minute protocol you need to follow, and you’ll also discover how you can use this method to make your body consistently use fat as a fuel source for the long haul...


Step 1: AVOID Exercise Adaptations (weight loss plateaus)

Adaptive ResponseJust in case you didn’t know, your body is smart. SUPER smart.

And it can adapt very quickly to old school weight loss methods.

There’s actually a name for it. It’s called the “Adaptive Response” and it can be your greatest fat burning enemy unless you know how to overcome it.

If you’ve ever experienced a weight loss plateau, or the scale just won't budge, then you know exactly what we're talking about.

It’s usually pretty simple to lose the first few pounds. But then it gets tricky and requires more of a strategy as your body starts to adapt and plateau.

And you’ve probably discovered (like we did years ago) that fat loss pills, crash diets, endless cardio and infomercial gadgets are ineffective, outdated, and pretty much a waste of time and energy.

In fact, these methods are the primary sneaky culprits that are responsible for thousands and thousands of people gaining their weight back after they lose it.

Believe it or not, your body will even “adapt” to trendy interval training if you’re not careful.

However, the super-simple, 12-minute exercise strategy below is specifically designed to burn off stubborn fat, flatten your belly and eventually get your lower abs “popping” out – WITHOUT ANY type of exercise adaptations or weight loss plateaus.

You can discover exactly how to double the effects of this strategy so it works in synergy with your diet on the next page.

Step 2: STOP Avoiding Intensity

STOP Avoiding Intensity

Unfortunately, the exercise industry has gone soft.

Whether it’s toning classes, yoga , 5k races, Pilates, or "core training" – all these things are “healthy” for you, but they’ll never flatten your belly or release the hormones that keep you young and burn off stubborn fat.

It doesn’t matter how old you are, or what your current condition is, or what limitations you have – unless you learn to apply proper intensity on YOUR body, you’ll NEVER see your belly get flatter or slow the aging process.

We are not saying you should go all-out and risk injury, but learning to push yourself for short, hard bursts is by far the most efficient and effective way to force your body to release fat burning hormones.

No, it’s not easy. It will require some consistency and a little effort. But you can do it in as little as 12 short minutes.

We show exactly how to apply this technique on your stubborn body fat below.

Step 3: STOP Doing Cardio And Intervals
(START Bursting Instead)

Traditional interval training is a hard bout of your favorite type of cardiovascular exercise, typically lasting 60 seconds all the way up to 2 minutes in length. Metabolic Bursting is shorter in duration (10 to 30 seconds max) and harder in effort.

It’s simply a very hard, short burst of exercise (sprinting, jumping, cycling, bodyweight exercises, even your favorite cardio machine) followed by an active recovery period to let the heart rate come back down before repeating another metabolic burst.

This approach is NOT traditional interval training that’s become so trendy over the last few years. In fact, these short, brief, high intensity exercise bursts trump old school cardio (and even traditional intervals) everyday of the week.

Using this approach can make a dramatic change in how your body looks because they release unique, anti-aging, fat-burning hormones called Catecholamines.

Catecholamines are "fight-or-flight" hormones released by the adrenal glands in response to stress like high intensity bursting. They are part of the sympathetic nervous system and they force the release of free fatty acids (i.e. body fat) into the bloodstream.

Catecholamines eventually convert to dopamine, to norepinephrine, and eventually to epinephrine, which ultimately forces fat to be burned.

Simply put, catecholamines "break apart" your body's most stubborn body fat.

This is just one of the many reasons why metabolic bursts are so much more effective for fat loss than traditional trendy exercises or old-school cardio.

And that's really only the beginning...

As you can see, the benefits of this approach go WAY beyond the scope of traditional cardio exercise or interval training.

This may a little more advanced, but the good news is we already did the work for you. We’ve dissected, researched, and applied this protocol on our private, paying clients for years now so average people like you don’t have to try and figure out all the scientific jargon.

Here it is...

Your 12 Minute Weekly Protocol to Look and Feel Your
Best Ever
, While Quickly “TARGETING” Stubborn Abdominal and Lower Belly Fat…

In Part 1 of your 7 Day Ab "Targeted" Sequence below, we’ll show you how to use a 12 minute protocol that will literally FORCE YOUR BODY to release powerful, fat burning catecholamines.

This protocol is the catalyst to “break apart” your most stubborn fat and release it into your bloodstream, which is great way to target your lower hard-to-get-rid-of belly fat.

Go get em’!

Warning: The protocol below is typically not for beginners. Make sure you’ve conditioned yourself for a few weeks, with normal exercise, and make sure you’ve been cleared by your doctor for higher intensity activity.

Just add the protocol below to your routine a few times per week and you’ll visually notice a difference in as little as 7 short days.

Part 1: Metabolic Bursting Protocol

*Intensity Level Guidelines Below

Level 1 = Warm-Up or Slow Pace
Level 2 = Medium
Level 3 = Medium-High
Level 4 = High
Level 5 = Hard as you can go (based on your current level of personal condition)

*Intensity levels are different for every person and are based on your current condition, age, gender, or other limitations, so please gauge your intensity level based on where you’re at right now personally.

IMPORTANT TIP: Immediately after you finish these high intensity bursts, or even strategic bodyweight circuits using this type of protocol, your body will literally pour and "dump" free fatty acids (i.e. YOUR body fat) into the bloodstream.

This is where you can incorporate a sneaky strategy to burn them off, which can mean MORE fat loss and LESS rebound weight gain.

If you’re not careful, research shows this newly released body fat can literally move from your upper body to your lower body (or somewhere else) and just be RESTORED as body fat again.

Weird and wacky – I know, but the human body is designed to be a survivor. So your body will do whatever necessary to protect itself by HOLDING ON to more fat.

This is a process called re-esterification and in order to avoid it following the second part of the 7 Day Ab “Targeted” Solution on the next page is crucial so you can STOP your body from
REGAINING the weight back.

Make no mistake about it. 99.9% of exercisers who don’t have access to this information will hit adaptation (i.e. a weight loss plateau) and STOP losing fat.

But we approach fat loss completely differently from almost everyone else. Like 180 degrees opposite.

That's why we don't spend an hour in the gym day after day. We have 4 kids and several businesses to run, so we're busy, busy, busy, just like you and every other family in today's day and age. The 7 Day Ab "Targeted" Solution is how we cut our exercise time in HALF to stay lean, healthy, and looking half our current age year after year, while still having a life.


If you still think that crash diets, trendy workouts, long bouts of cardio, and chronic jogging are the only way you can lose stomach fat, the 7 Day Ab “Targeted” Solution is definitely NOT for you.

However, if you'd like to learn exactly how this unique solution works, just click the "Next Page" button below and you'll discover a never-before-heard-of exercise formula that is scientifically proven to "target" your lower belly bulge and love handles… while releasing hormones that can literally make you age backwards. 

It's PROVEN safe, effective, and it's one of the fastest ways to watch your belly get significantly flatter in just 7 short days WITHOUT long, boring exercise sessions or worrying about the dreaded "rebound" weight gain.

Next Page


1. Eur J Appl Physiol. 2003 Jan; 88(4-5):480-4.

2. Skoluda, N., Dettenborn, L., et al. Elevated Hair Cortisol Concentrations in Endurance Athletes. Psychoneuroendocrinology. September 2011.

3. Sonneville, K.R., et al. (2008) International Journal of Obesity. 32, S19-S27.

4. Cakir-Atabek, H., Demir, S., Pinarbassili, R., Bunduz, N. Effects of Different Resistance Training Intensity on Indices of Oxidative Stress. Journal of Strength and Conditioning Research. September 2010. 24(9), 2491-2498.

5. J Clin Endocrinol Metab. 1992 Jul;75(1):157-62. Effect of low and high intensity exercise on circulating growth hormone in men. authors: Felsing NE1, Brasel JA, Cooper DM.

6. R. Bahr and O.M. Sejersted, "Effect of Intensity on Excess Postexercise O2 Consumption," Metabolism 40.8 (1991) : 836-841.

6. C. Bass, "Forget the Fat-Burn Zone: High Intensity Aerobics Amazingly Effective," Clarence and Carol Bass,, 1997.

6. J. Smith and L. McNaughton, "The Effects of Intensity of Exercise and Excess Post-Exercise Oxygen Consumption and Energy Expenditure in Moderately

Trained Men and Women," Eur. J. Appl. Physiol. 67 (1993) : 420-425..

6. I. Tabata, et al., "Effects of Moderate-Intensity Endurance and High-Intensity Intermittent Training on Anaerobic Capacity and VO2max," Med. Sci. Sports Exerc. 28.10 (1996) : 1327-1330.

6. I. Tabata, et al., "Metabolic Profile of High-Intensity Intermittent Exercises," Med. Sci. Sports Exerc. 29.3 (1997) : 390-395.

6. 2011 study conducted by the American College of Sport Medicine.